Argentina. Sistema de Video Comunicación, SVC, is an Argentine company that has more than 30 years of experience, representing leading companies in the broadcast, cinema, television, video, professional audio, multimedia solutions and IT developments. Its director, Domingo Simonetta, shared with TVyVideo+Radio some insights about the industry in Argentina.
"The changes in technology are many and very profound, so much so that broadcast television just a couple of decades ago or less, has already lost its privileged role in the industry. New players appeared, new ways of facing the industry and above all, gigantic investments. These players no longer cover a specific local area, but many countries at the same time," he said.
SVC will be present at NAB Show 2023. On his expectations at the fair, Domingo Simonetta indicated that "we will surely find more and more IT-based solutions and some evolution in companies dedicated to hardware, always towards the IT sector. Among so many changes, we always hope to discover a new company with novel solutions, but we will have to talk about that after NAB."
Finally, he took stock of the results of the last year: "2022 was a year of recovery and projects that had been suspended by the pandemic were resumed, so the final balance was positive, perhaps more than we expected". And on the shortage of equipment, he stressed that, in the case of his company, they only had some specific problems, but not so much as to affect operations.
And expectations in 2023 are also positive. He emphasizes that "Our industry has always been very dynamic and is constantly evolving towards better solutions. Our technology partners are constantly developing their products and introducing improvements, so upgrades can be made without changing units. We have a very broad client portfolio, especially in the most important sector of the industry, so there are always expansions and new projects, so we expect a very active year."
