Colombia. In 1993 the Colombian company VCR began operations. Since then it is the exclusive distributor of prestigious brands in professional audio and video. It was created to meet the needs in the choice, purchase, operation and maintenance of production and post-production equipment.
Hernán Suescún, General Manager of VCR, stressed to TVyVideo + Radio that the company today has a broadcast area and other audiovisual lines that they serve, which allowed it to close a good year in 2022 and have good expectations for 2023, despite the global economic situation.
He stressed that today the technologies that are setting trends according to his experience, are mostly everything that has to do with IP connectivity, and a boom in LED technology screens. And for NAB Show 2023 he hopes to know more development in VR and AR.
On the adoption of technology in Colombia, its target market, Hernán Suescún indicated that "For now it is a bit slow, due to the uncertainty created by the global economic situation. In addition, there are still delays in deliveries by manufacturers due to lack of inputs, fortunately our constituents have managed to solve the problem to a large extent."
Finally, the General Manager of VCR highlighted a recent project in which they participated. "We were very pleased to have been selected for the design and installation of the Caracol TV news screen, it is an Absen LED screen, 14.72m, pitch 1.25 with full redundancy in video and power".
