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Dalet launched StoreFront, media easily show their content

Latin America. Dalet announced StoreFront, a new SaaS-based solution that enables Dalet customers to create a content marketplace that delivers a familiar shopping experience for their B2B customers, partners and affiliates. The system manages multi-user access to Dalet MAM stored content with advanced search tools to quickly locate assets, filtered to display only relevant materials to a qualified customer.

Backed by the Dalet MAM orchestration engine for content preparation and delivery, Dalet StoreFront creates an optimal content acquisition experience that maximizes inventory exposure, reuse, and sales opportunities, bringing value to the overall media operation and business. This service will benefit the majority of Dalet's customers, from news networks that share assets between affiliates to sports league service graduates.

Dalet StoreFront's shopping experience is easily actionable, recognizable through an intuitive model of online browsing and shopping, and eliminates the need for email exchanges.

With Dalet StoreFront, licensing content is easier than ever. Asset owners can easily identify and label rights for their dealer community, as well as establish rights for visitors and potential dealers. Dalet StoreFront protects your asset inventory by keeping all source content under the control and management of Dalet MAM. Only once an order has gone through all the necessary checks, automated by Dalet's orchestration engine, can the content be delivered, thus creating a search/purchase experience segregated from the source catalog.

Richard Santa, RAVT
Richard Santa, RAVTEmail: [email protected]
Editor
Periodista de la Universidad de Antioquia (2010), con experiencia en temas sobre tecnología y economía. Editor de las revistas TVyVideo+Radio y AVI Latinoamérica. Coordinador académico de TecnoTelevisión&Radio.

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