NAB. The inaugural Avid Customer Association (ACA) event, called Avid Connect, brought together nearly 1,100 industry professionals, who were able to learn details of the Avid vision and present the most significant set of announcements from the beginning. all from the voice of its president and CEO, Luis Hernandez, Jr.
Executive Board and ACA advisory boards began working to solve the sector's most important problems. And attendees worked together with Avid to address their strategic challenges.
"Avid Connect's level of engagement and commitment exceeded all of our expectations. We are proud to have assembled such an important representation of our community by collaborating together to establish a path forward for the entire industry," said Luis Hernandez, Jr.
Among Avid's most important announcements for this version of NAB are:
MediaCentral Platform: Presentation of the Foundation that brings the Avid Everywhere vision to life. The platform is an open, extensible and customizable foundation that allows you to streamline the entire media creation workflow for distribution and monetization with greater flexibility, choice and security.
Solutions include:
Media Composer | Cloud: Extends real-time production around the world by allowing Media Composer editors to remotely and securely access, edit, and collaborate with others.
Media Composer subscription and floating licensing: Customers now have more choice in how they use Media Composer, with options that improve flexibility and value.
Average | Director: Automates the process of ingesting media into production and storage, allowing users to start editing immediately and speed up project rotation.
Average | Indexing: Streamlines workflows and collaboration by allowing users to search, listen, and move media across multiple local and remote Interplay databases.
Average | Distribute: Enables content delivery to multiple platforms, with extended video integration to third parties, social media, and web systems.
4K Support: ISIS storage family now supports 4K and Ultra HD workflows
Pro Tools Cloud Workflows, the intended technology: Connect and collaborate with others remotely, either in real time or offline.


