On Tuesday, the name adopted by the announced merger between Pro-Bel and Snell & Wilcox was announced. The firm will henceforth present itself as Snell, a decision that corresponds to a market research to identify the recognition that customers have of the two brands and the strength of the name chosen as a reflection of the corporate values of the new company.
At NAB, Snell (Booth SU1917) will showcase a broad portfolio of products including:
IQ Modular smart infrastructure including more than 400 smart component building blocks, and 26 new modules capable of 3Gbps; System for monitoring and control, RollMap, which incorporates user-defined control interfaces, SMS and e-mail alerts, real-time status and event reporting, measurement of audio levels, and advanced alarm level masking and filters; Alchemist Ph.C – HD frame rate and compensated motion standard converter, offering simultaneous SD and HD conversion in its compact 3-RU body.
Snell will also introduce the FilmTools option that delivers results with cinema-like appearance and quality. The MachHD that offers COMPENSATED HD and SD standards and format conversion with synchronization. It will also release corresponding 3Gbps versions of standards converters and synchronizers from the Kudos Plus family.
