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Audiovisual piracy has exponential growth

Piratería audiovisual tiene crecimiento exponencial

Argentina. Within the framework of NPlay, the event that brought together telecommunications, connectivity and infrastructure leaders in Cordoba, Federico Fornelli, president of ATVC, warned about the exponential growth of piracy in recent years and called for addressing it from a comprehensive perspective, with a focus on user awareness.

Fornelli was part of the panel "Public policies to compete in times of concentration". There, he pointed out that piracy has grown more than 100% in recent years and that currently almost 50% of internet users consume illegal content. In this sense, he argued that the phenomenon can no longer be explained by a lack of supply, but responds to a cultural problem, in a context of growing concentration of the content industry.

He also remarked that behind these illegal platforms there are organized structures that represent a concrete risk for users, from the installation of malware and improper access to personal data.

"Today users are at risk. It is essential to work on cybersecurity, with a focus on the protection of personal data and digital identity," he said.

- Publicidad -

In this line, he announced that ATVC will promote an awareness campaign together with CAPPSA, which will be launched next April, and invited the entire ecosystem to join its dissemination, since it is a central problem for the industry.

For his part, ATVC Vice President Lucio Gamaleri, who was also part of the panel, said: "Piracy is a crime and we cannot ignore it. We must continue to work to combat it."

In addition, he stressed the need to strengthen complementarity between the different actors in the sector, in a context in which the user has an increasing capacity for choice. "We have to reach them with value propositions and benefit them with all the services we can offer," he said.

He also underscored the value of the territoriality of companies in the interior, which allows for the sharing of infrastructure and the development of networks, and stressed the importance of advancing in a regulatory framework that eliminates obstacles and accompanies the evolution of the market.

In reference to the Universal Service Fund (FSU), he pointed out the importance of these resources being effectively distributed and reaching companies in the interior, with the aim of promoting the development and deployment of infrastructure, thus guaranteeing an improvement in the service for the end user.

The panel was also made up of Ariel Graizer, president of the Argentine Internet Chamber (Cabase); Diego Santos, Director of Regulatory and Institutional Affairs of Claro Argentina, Uruguay and Paraguay; Hernán Colombo, manager of Regulation and Wholesale Business of Personnel; Ariel Fernández Alvarado, president, Chamber of Telecommunications Cooperatives (CATEL); Luis Quinelli, president of SION and Miguel Factor, head of R+D, Colsecor. Dr. Héctor Huici participated as moderator.


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