Argentina. Merlin Distributor arrives at the Broadcast convention in Argentina Caper Show 2024, which will be held from October 29 to 31 at the classic Costa Salguero venue in the City of Buenos Aires, where as is characteristic it will maintain an outstanding participation together with its business partners who will be exhibitors, bringing all the news of the brands it represents for the region.
Among the brands that can be found are Panasonic, Lumix, Canon, JVC, Datavideo, Telycam, IDX, HedBox, LiveU or SIRUI, to name a few of the many that develop and carry out their businesses in the Latin American market, with the presence of executives and the commercial and technical support team of the master distributor together with executives of the manufacturers he represents at the show.
Edson Marion, CEO of Merlin Distributor highlights the importance of his company's presence at the international fair in Argentina: "As every year that CAPER Show is held, our company participates very actively in the event, first of all complying with all the brands that we represent to accompany them in the different markets of the region and secondly attending and being able to meet with all the Argentine companies and the southern cone of Latin America with which we have been working for a long time who usually visit the show, always in order to learn about their needs and the business opportunities they are carrying out in the country, in addition to meeting with members of the industry with the interest of learning about new technologies launched on the market as they are always presented at this important convention."
For Panasonic, which is always present with an important team of executives from abroad to assist all visitors to the convention, Rodrigo Costa, Panasonic's Sales Manager expresses about his participation and the importance of CAPER Show: "We will have a strong exhibition of products at the show, with an important space in the BVS booths, Carbi Sistemas and TV Group, where all those who visit us will be able to find our varied line of studio cameras, our portfolio of camcorders and the new line of PTZ cameras, added to the presentation of the line of LUMIX cameras that we have since this year for the entire region, and where all the Panasonic team that is traveling especially to Argentina for CAPER together with our master distributor Merlin Distributor, who are being the key factor in the development of the brand throughout the region, we will all be willing to clean up all the queries and requirements that our customers have on the convention floor."
Counting on the comments of several of the manufacturers who will be together with Merlin Distributor in Buenos Aires, Ricardo Santos, Datavideo's regional sales director for Latin America tells us: "We will be present at CAPER Show with Merlin Distributor which is our master distributor for Latin America and we will also have an active performance at the stands of our distributors in the country TV Group and Megaservice" - stating about the local market: "For us, Argentina is a very important market in Latin America, it is one of the markets that is on the podium in the region, and we have many expectations of further increasing the growth we have been carrying out, so it is our commitment to provide the necessary assistance to our distributor and our customers."
This same vision has AJA Video Systems, which will bring all its novelties recently launched at the convention in Amsterdam IBC2024 and will be represented as always by Manny Rosado, Territory Manager field specialist at AJA Video Systems, who also values the industry-leading convention for the Southern Cone: "We continue to maintain an important relationship with our resellers and every event is an excellent opportunity to meet them, even though Merlin Distributor is the company that is managing AJA's products for the Latin American markets and to date they have more than 100 representations throughout the region, so we continue to work with them accompanying them in the development of our distribution network in the region".
Sergio Constantino, general manager Latin America Operations of JVC, is also always an executive who has a very active participation: "CAPER Show has always been an important convention for JVC and together with Merlin Distributor which is our master in distribution in Latin America, which has worked very effectively and successfully to increase the market share of JVC products in Latin America, we will showcase the technological leadership that JVC currently has in our industry."
Fabio Zuccaratto, Film and Broadcast Coordinator of Canon do Brasil said: "We will have our products at the stands of both Carbi Sistemas and TV Group as official distributors of our company's Broadcast & Cinema lines in the country, which are working the Argentine market effectively as part of the expansion strategy that we have been developing in the region successfully developing an increasingly strong presence of our lines of professional products in the market".
Victor Dupret, Latin America account manager of Merlin Distributor added about the work of the official resellers in the country: "We are working on the distribution of the entire line of Canon products with these companies due to their outstanding experience and proven track record in the representation of professional video brands that they have been carrying out with great professionalism in the Argentine market for many years and have had an excellent performance with Canon this year."
