NAB. NAB President and CEO Gordon Smith announced that instead of rescheduling NAB Show in Las Vegas for later this year, a version that was canceled due to Covid-19, they will present a new digital offering called NAB Show Express, and improve NAB Show New York later this year.
"While we recognize that much of our entertainment community is focused on other issues right now, we've heard from many of you over the past week that you're eager for an update on our plans. For that reason, we wanted to convey now that, in light of the current circumstances, it is impossible to hold a rescheduled 2020 NAB Show this year. Instead, we will proceed with a two-pronged approach to deliver the greatest possible value in these circumstances to our exhibitors, partners and the broadcast industry as a whole."
First up will be the NAB Show Express. This digital experience will provide a conduit for exhibitors to share product information, announcements and demonstrations, as well as to deliver educational content from the original selection of programming scheduled for the live show in Las Vegas and create opportunities for the community to interact virtually, all of which add up to something that unites the NAB Show community in a new way.
In second place is NAB Show New York. In this regard, Gordon Smith indicated that "we will improve the Show in New York with new programs, partners and experiences. We have already had numerous conversations with the fair partners to broaden their participation, and we have heard from numerous exhibitors interested in improving their presence at this autumn's fair. NAB Show New York represents the best opportunity for companies to announce and showcase their latest innovations and comes at a perfect time for the industry to come face-to-face to restart, refocus and re-engage as we move forward together."
Finally, he announced that NAB Show 2021 will be held from April 11 to 14 in Las Vegas.
