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Renewed Vision has high expectations in Latin America

Latin America. A target market for Renewed Vision is Latin America. The growth of new technologies in the region is evident and the company wants to take the lead in this development, said Brad Weston, senior partner of Renewed Vision.

"We have a lot of interest in the Latin American markets and the interest in our product is very large and growing. These types of screening technologies are becoming more and more recurrent. Typically an LED screen is getting cheaper by 20 to 25% annually."

He said: "Our flagship product is ProPresenter, a software originally designed for churches, which has grown almost 90% in the most influential churches in the world. ProVideoPlayer is then a kind of extension with which you can maximize the video manipulation capabilities of the ProPresenter, which can go much further in terms of video space."

On the company's services in the Latin American region, Weston said: "We have penetration in Mexico and Brazil is growing a lot. Our Propresenter and our PVP were everywhere at every venue at the Rio de Janeiro Olympics. We were on the LED screens for the lower thirds and to show commercials, and also behind the main carpet of gymnastics."

Richard Santa, RAVT
Richard Santa, RAVTEmail: [email protected]
Editor
Periodista de la Universidad de Antioquia (2010), con experiencia en temas sobre tecnología y economía. Editor de las revistas TVyVideo+Radio y AVI Latinoamérica. Coordinador académico de TecnoTelevisión&Radio.

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