Argentina. The Argentine Association of ICT, Video and Connectivity, ATVC, strongly condemned the illegal piracy activity carried out by applications such as Magis TV, Flow TV and other platforms that violate rights, harm the ICT industry and the entire value chain linked to the production and distribution of content, in addition to putting at risk the quality of the services received by legitimate users.
He points out that piracy is based on illegality: it is a clandestine business concentrated in a few actors who do not pay taxes, do not generate employment in the country, and do not respect copyright or related rights.
Pay TV remains the most suitable model for efficient, equitable and accessible distribution of live content, especially those with high demand, such as sporting events. This model is based on reliable networks and contractual agreements that ensure respect for standards, technical quality and a rational use of resources, for the benefit of customers.
In Argentina, pay TV is part of a value chain that invests intensely in the selection, acquisition and distribution of content, and constantly innovates to provide entertainment, information and culture in a safe and quality way to its users. This collective effort also requires the commitment of the different links in the ecosystem to adopt protection practices and technological tools, such as the security of their CDNs and the correct encryption of content that help mitigate diversions and improper uses of them.
The ATVC denounces piracy because:
It damages local investment, limits the payment of taxes and affects the generation of employment within the audiovisual ecosystem.
It discourages the creation and supply of content, reducing competition and diversity.
It threatens users, exposing them to risks in their personal and financial data, to platforms without guarantees of quality or continuity, and to possible legal sanctions.
While court blocks can be valid tools in certain cases, they do not solve the underlying problem and, in some situations, could affect legitimate content. Its application must be carried out within a clear institutional framework, with the intervention of the competent court, and be considered an exceptional measure, since its implementation represents a significant operational and economic burden for ICT operators that make up the connectivity and content distribution chain.
Call to action
It is urgent to build an articulated and collaborative ecosystem, which involves the judiciary, content providers, internet service providers and regulatory authorities. Only in this way will it be possible to develop effective tools against piracy and promote awareness of safe access and responsible consumption of content.
ATVC reiterated its commitment and full willingness to contribute to this space for dialogue, with the aim of strengthening a competitive, legal and sustainable industry, at the service of users and society as a whole.
