NAB. The Sora system, developed by Open AI, which allows the generation of videos through text or photos, is just the latest announcement of AI-based developments for the industry that will mark an important milestone in television and audiovisual production. But there are many brands that have been working for several years to include artificial intelligence in their equipment and systems.
For this reason, this version of the NAB Show, which will be held from April 14 to 17 in Las Vegas, will be key to trying to understand and comprehend the scope and impacts that developments based on artificial intelligence will have on the industry.
In fact, this will be the focus of Dr. Hao Li, keynote speaker at the NAB Broadcast Engineering and IT (BEIT) conference, who will examine the current and future role of generative AI in media. This presentation will discuss recent advances in transcription, translation, and re-voice, their ethical implications for media publishing, the application of generative AI to media leagues and organizations, and the use of AI to manage title versions and achieve global distribution requirements.
Another novelty that NAB Show 2024 will offer is the focus on the creator economy. That's why at Creator LAB, the show will have different sessions that will analyze the rapid transformation that digital innovation is having in the traditional broadcast, media, and entertainment industries, reshaping the landscape and redefining how content is created, distributed, and monetized.
See you in Las Vegas!
