Latin America. TelevisaUnivision seeks to bring personalized live sports streaming experiences to international viewers. To do this, it will use LTN Arc, LTN's fully managed production service.
It simplifies the adaptation of live events at scale for digital audiences to deliver live sporting events for TelevisaUnivision's new global streaming service, ViX, available in the U.S. and Latin America.
Through LTN Arc, TelevisaUnivision offers live, culturally relevant and localized soccer coverage to large-scale Spanish-speaking audiences, allowing TelevisaUnivision, through ViX, to provide users with a seamless version of multiple simultaneous live sporting events, totaling more than 4,000 live matches per year. broadcasting dozens of live events simultaneously.
"Spanish-speaking audiences around the world demand comprehensive and personalized streaming offerings from major national and international competitions," said Olek Loewenstein, President of Global Sports at TelevisaUnivision. "Our partnership with LTN allows us to be a leader in live soccer streaming at an unprecedented scale for Spanish-speaking viewers, engaging historically underserved audiences with personalized experiences and powering our streaming strategy."
Backed by LTN's industry-leading, low-latency, multicast-enabled IP transport network, LTN Arc offers scalable video transport, cloud ingest, video format normalization, and live event decoration, including custom graphical overlays, audio mixing, and ad trigger insertion to enable optimal monetization across platforms.
LTN Arc allows TelevisaUnivision to remotely insert local language commentary for all live events while preparing content to meet different and demanding video frame rates across multiple markets, simplifying complex international distribution and delivering personalized viewing experiences.
LTN's fully managed service with 24/7 support and monitoring allows TelevisaUnivision to scale up or down efficiently to meet ever-evolving streaming demand and align with strategy, with the flexibility to integrate additional services as needed, including live commentary or advanced and active scoring error operations specific to each event.
