Latin America. For a year now, the company Ateme has done an internal reengineering in terms of product, betting on providing software-based coding and decoding solutions.
Raúl Rivera, vice president for Latin America of the French company, indicated that this approach allows customers to deploy services using datacenters, providing price competitiveness, giving a very attractive solution for services.
"Today we are in the process of evangelization because traditionally customers have purchased hardware solutions, which have a limitation when the cable operator wants to negotiate new services. We want them to know that they have a new opportunity to upgrade, that they can be players with traditional services and also with OTT. There are already cable operators in Brazil and Mexico that are betting on software-based solutions only," he said.
On Latin America, Raúl Rivera said that the great challenge that the region has in its cable segment is that they have invested a lot in set top boxes in mp2. It is a considerably high investment in equipment, so replacing an entire existing plant is very expensive.
"Although mp2 was considered almost obsolete, Ateme is proposing a smart migration, for that it is working on optimizing the mp2 algorithm and allowing cable operators to send more channels. The other point we are developing is the adoption of H265. For cable operators who today have H264, we help them upgrade and have more channels through set top boxes that support both technologies."
