International
. According to Intel's Research Group, Future Casting & Experience Research, by 2015 it is forecast that around 15 million TV screens will be connected to the Internet and that there will be an availability of 500 billion hours of content worldwide.
According to Brian Johnson, director of the group, in a few years television will add to common audiovisual content other options such as games, applications, social networks and can also be observed in different systems such as tablets, laptops, or cell phones.
Likewise, Johnson highlights the social function that this technology will have in which users, in addition to socializing with friends, will also have the possibility to study or carry out administrative procedures.
However, the executive considers it essential to use the intelligence of a computer connected in some way to the TV, to help the user select the programs he wants to watch. In addition, advertising must also reinvent itself to directly address the consumer, but this time keeping in mind their tastes when selecting the content they observe.
However, experts believe that for a good implementation of this novel use of television it is necessary to agree on a standard, similar to HBBTV, that can be developed by all manufacturers for Internet television.
