Latin America. An extensive experience in the management of customers and channels that require quality solutions in Latin America, generated the interest of the company Datavideo to link Ralph Messana to lead its sales team in the region.
Ralph Messana told TVyVideo+Radio that his work in the new role is based on sales, channel and marketing decisions. He stressed that the idea is to focus on other markets that need Datavideo solutions for professional production, such as corporate and churches, in addition to broadcast, in which they have an important presence.
"We see with great growth possibilities the markets of Argentina, Mexico, Colombia and Central America. Each region has a different market and you require different solutions. With my experience, I will identify each market and look for how to best reach our solutions," he added.
Among the main products that Datavideo seeks to strengthen in the Latin market are converters, IP encoders, connected switchers that facilitate collaborative work online, workflows for different scenarios, PTZ cameras and their controllers. All these products seek to offer a complete solution that allows high quality video production with less budget.
Ralph Messana comes to Datavideo after spending the last nine years dedicated to the Company Newtek, and joins Ricardo Santos, a sales engineer based in Brazil who until now served the region.
