International. To assume leadership of sales, marketing and service functions for the North American market, Snell appointed Paul Martin as president of its North American division.
"At Snell, we see how TV pressures and the continued evolution of consumer electronics are driving the transformation of the TV business, and we understand the economic and technical impact of this shift on our customers," Martin said.
In addition to his new role, Martin retains his role as global managing director of the TV Everywhere division, where he oversees Snell's development in product, sales, distribution and support functions for playout automation, channel-in-a-box, asset management media, and second screen solutions.
Previously, Martin held other positions within the company, which he joined in 2009, such as global manufacturing, supply chain, service operations, and customer satisfaction agenda. Martin continues to serve as a member of Snell's board of directors.
His previous experience at Snell includes manufacturing and business transformation roles in high-tech FTSE 100 index and telecommunications bodies.
Prior to joining Snell, he worked at British Telecom in business transformation, leading the company's unit to deliver excellence in customer experience. He also served in manufacturing, logistics and program management functions at Motorola Semiconductor in the United States.
He earned his bachelor's degree in business administration from the University of Texas at Austin and his master's degree from the University of Cambridge.
