North America. The International Association of Broadcasting Manufacturers (IABM), announced that Joe Zaller, with experience in the satellite television and IPTV broadcasting market, will join the association as head of marketing development driving the implementation of growth and sales promotion programs for investors and financial analysts in North America.
Prior to joining the association, Zaller served as vice president of corporate development and strategic marketing for Snell & Wilcox (now Snell). In addition, he founded Partners Devoncroft, a company dedicated to market research for digital media, and worked in the marketing area of Irdeto.
Peter White, CEO of IABM, "Joe is an industry experiencer and we are delighted that he has joined our team helping us promote the partnership in North America, where the largest percentage of media and technology providers in the world is concentrated."
