Latin America. Signal and video quality improvement solutions provider Sencore recently announced that Patricia Grasso will be its new regional sales manager for Latin America. Grasso has more than 20 years of experience in the broadcast market in the region and will aim to expand the firm's business in this territory.
Patricia Grasso will report to Tony Oehlerking, general manager of international business development, who said that "our growing look at the Latin American market has allowed us to create a specific position there, and 'Patty' is an ideal selection. Their experience in the region and a strong business relationship with some of the most important transmission and cable equipment distributors will be a great advantage for us."
Throughout his career, Grasso has represented more than 25 product lines with technology in broadcast, from graphics, video understanding and digital asset management to the IPTV and VoD markets.
