"The interactivity system with the Ginga software is already in the final trials and mobile phone transmissions are already available as a test because the content transmitted today is the same as that of the main channels. In the future, specific content must be developed for these devices," Ferreira said.
Brazil has also made progress in disseminating its DTT equipment and services in other contexts and has accumulated experiences in the transition stage that may be useful for other countries. In Peru, for example, two Brazilian companies based in Manaus negotiated the installation of units for the production of digital terrestrial television set-top boxes. On the subject, Ferreira commented, "it can be specified, for example, that the final assembly is done in Peru, with the main modules produced in Brazil and some things such as packaging, manuals and final adjustments made in Peru. All this is the subject of negotiation. The prices of transmitters made in Brazil are already competitive and in some cases better than imported ones. The so-called 'set top boxes' cost less than US$100, and as of 2011 all plasma or LCD TVs of 32 inches or more will have the 'set top box' integrated."
Availability of solutions, the key
