Colombia. In the COVID-19 pandemic, Colombians realized the true meaning of Internet access and connection. It became a tool that transforms the way in which one lives, works, studies or communicates with others; Without going unnoticed, it was a lifeline for financial and educational procedures and a space for medical care.
The isolation allowed to increase the use of the internet between 50% and 70%, this is evidenced by the latest edition of the report by Hootsuite and We Are Social, which indicates that the number of internet users in the world reached 4,950 million people, which represented 62.5% of the world population; while, in 2019 there were only 4,388 million Internet users.
Given this, Luz Marina Arango, president of Andina Link, a leading telecommunications fair, had the initiative to propose the project of intelligent connection of corporate social responsibility to benefit vulnerable populations. "We must support remote communities and places to have access to the internet, as we know that trademarks will never reach these sites. To close the digital divide in Colombia we must transform and improve technologies, and for this reason, we want to continue this initiative with more collaborating companies."
The initiative managed to obtain 23 kilometers of fiber optics that will be installed in the first half of 2023. More than 1,500 children and health centers in the corregimientos of Quebrada Negra, La Magdalena and Cune in Cundinamarca will benefit.
For her part, Andrea Tatiana Carvajal, commercial manager of TELEREDES PUNTO ROJO SAS, an expert company in hardware for the installation of telecommunications infrastructure and active participants of the project, comments: "When we were invited to be part of this initiative we were very pleased to help more people have access to the internet. We include more than 100 pieces of hardware that are key to the smooth functioning of the fiber optic infrastructure."
Within the framework of Andina Link 2023, the social and corporate responsibility project was launched, in which Furukawa, TELEREDES PUNTO ROJO SAS, Energitel, Latinoamericana TCA, Macrotics and Baraktic, together with Andina Link, are part as donor companies of this initiative that aims to close the digital divide.