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Structure launches platform for live production

Latin America. The world has already been conquered by the current network and telecommunications infrastructure in which we live, and this great network has changed our way of relating and our way of working. In our field, IP and Internet technologies have revolutionized the way we make television and understand technical infrastructure.

Now, the very high quality of smart devices for interconnection in mobility, as well as the more than solvent capabilities of cameras, microphones and accessories that these include, allow us to incorporate them into production in instants, independently or simultaneously with other cameras or production equipment.

The design of the platform really takes advantage of the different current technologies, which undoubtedly simplify and replace the infrastructure that until now was necessary for some of these productions.

With Live Production you have technical capabilities for the retransmission of direct multi-camera in Broadcast and journalistic environments that, until very recently, required an infrastructure and very high production costs, which are now simplified and cheapened in a surprising way thanks to technology.

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The professional software and IP telecommunication technologies developed in recent years have drastically changed television production, with changes like none we had experienced before and that have revolutionized the way our industry works. Now we are going to free ourselves from the limitations that the technical infrastructures have imposed on us for the management, contribution and distribution of the contents, and at the same time we are going to obtain technical capabilities, and a low price, that will leave us with our mouths open.  

In addition to the usual equipment of journalists and camera operators in these broadcasts, the protagonists in Live Production are the smart devices, which we all have at our fingertips, and that can become in an instant the HD camera and IP transmission equipment you need for your production.  

The quality in the acquisition of the images of these phones, their effective data communication and their simple incorporation as Live Production sources in real time, allows an immediacy and an optimal ease of deployment for broadcasts and journalistic coverage of all kinds. The technical and creative possibilities of Live Production, its ease of use and its low cost, now allow new broadcasters, channels and creators to make live broadcast broadcasts, and make them profitable, multiplying the technical and creative possibilities to make quality television.

Regardless of the sector of activity and increasingly, the corporate market also demands this type of solutions for unlimited tools and applications of multimedia and social audiovisual communication. Live Production's ease of use makes it fit even more into these environments.

Any camera, any device, any screen
You can perform quality multi-camera broadcasts with any broadcast camera and classic technology, including also the ability to incorporate in the realization, instantly and as one or more sources, the live HD signals captured and sent from any smartphone, tablet, PC, IP camera or other device.

You can also incorporate, as sources for the realization and with all the control, any remote streaming broadcast in its different variants and technologies. 

And you can also embed, in real time and in a fluid way, up to 4 independent graphic channels. Each of these graphic channels allows the animated composition of the elements and the incorporation of data and graphic material in any format.

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Access the realization system in a simple way, anywhere and from any device, in the cloud or proprietary networks, through the application that we have ergonomically designed to make your experience perfect.

View on the screen the different sources available for broadcasting, both those that monitor the live signals and the multiformat media players, as well as the viewers of the graphic channels.

It uses the mixer and other unique tools by precisely switching any of the input audiovisual sources, including transitions and fades, and embedding graphic compositions and channel branding.

It incorporates multiformat audiovisual content through multiple file players, which will  be hosted on the storage system to which you have access.

Live Production players incorporate advanced technology to offer control features and various playback automatisms that facilitate production to the maximum and allow, among other things, to ensure the emission of the contents regardless of their mix or style of realization.

Structure technology ensures, in any case,  the maximum compatibility of the system with the different formats and compression technologies of audiovisual files, with which we have been working for 20 years.

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Social Media Broadcasts
Include in your productions the streaming through social platforms that offer their technology for live broadcasts to a multiplatform audience.  Broadcast on Facebook Live, Youtube, Twitch or Periscope, with a quality and tools for broadcasting more than remarkable.

With Live Production you will instantly reach your followers or viewers, in the way and through the medium they expect today.

Richard Santa, RAVT
Author: Richard Santa, RAVT
Editor
Periodista de la Universidad de Antioquia (2010), con experiencia en temas sobre tecnología y economía. Editor de las revistas TVyVideo+Radio y AVI Latinoamérica. Coordinador académico de TecnoTelevisión&Radio.

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