Mexico. Given the increase in digital terrestrial television (DTT) signals in Mexico, the radio spectrum is saturated. For them, and with the aim of achieving a more efficient management, Sennheiser supports its customers with robust and technologically advanced solutions, said Julio Bracho, Sales Manager of Pro-Audio at Sennheiser Mexico.
"More and more concessions are being released for DTT and with it there will be more studios, more productions and DTT itself is complicating the use of microphones, because the radio spectrum is collapsing, since the space to work is increasingly reduced and smaller. For example, in the United States in 2009 the piece of the 700 MHz spectrum was sold -in Mexico it happened in the same way-, and in the United States the 600 MHz range was also sold to a communications company, "he said during his participation in Expo Cine, Video and TV 2017.
To do this, the company of German origin offers to optimize the transmission of professional audio signals. "What we focus on is offering the customer very efficient solutions, spectrally speaking, without sacrificing the quality of the audio or the robustness of the wireless signal. But we are looking to be more efficient in the issue of transmission, so that in a bandwidth of 24 MHz we put 40 channels of microphone. The industry requires that in a much smaller lane we can put more microphone signals," Bracho said.
He added: "The broadcast market has always been very good for Sennheiser, we have considered ourselves leaders in this segment. We consider that an important issue is to educate the client, we see how customers do not know this problem and it is a task as a brand to explain how they can count on solutions for it. By knowing the options we give them, we have their preference."
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