Argentina. Imagine Communications will exhibit its playout, routing, multiscreen distribution and advanced advertising solutions at Caper 2017, which will be held in Buenos Aires from October 25 to 27 at the Costa Salguero Center.
Imagine Communications will showcase products and solutions from its UHD, networking and distribution playout portfolios, as well as industry-leading business systems, to help media companies in one of the world's most diverse regions incorporate more agility and efficiency into their workflows and maximize revenue generation. Imagine's portfolio of solutions adapts to media organizations of all sizes to keep pace with evolving consumer habits and stay competitive.
"The Latin American broadcast and media market represents a broad spectrum of cultural and economic diversity, which requires media companies to have a powerful and flexible technology base to support the wide range of service and business models," said Charlie Vogt, CEO of Imagine Communications.
Visitors to the Imagine Communications booth (J-28) will have the opportunity to see demonstrations of Versio™, the company's innovative playout technology. The 100% software-based solution provides unparalleled deployment flexibility, as it is suitable for on-premises, cloud (public and private) and hybrid deployment models. Technology is critical to delivering greater productivity and flexibility, overseeing the virtualization of operations that previously relied on hardware, including master control. Another of the playout solutions that will be found at the Imagine stand will be the Nexio+ ™ AMP®.
Imagine will also demonstrate the essential components of its extensive multiscreen portfolio, including SeleniumFlex™ Live, the company's microservices-based solution that is also available as a cloud-based service through the Microsoft Azure Marketplace. SelenioFlex uses Zenium™, Imagine Communications' pure microservices-based platform, designed for media companies to build smarter, more efficient applications and services that can be continuously updated with the latest technologies. Imagine demos at CAPER 2017 will also include the small to medium-sized Platinum™ VX router.
Imagine Communications, through its renewed operations in Latin America, is fully committed to serving the needs of mid-sized companies in the region with solutions and services that support the full spectrum of business models and consumption habits of the audience, including the most complete and flexible Over-the-Top (OTT) video distribution and dynamic ad insertion solutions.
The company is leading the gradual and controlled transition to next-generation architectures through four main pillars — live production, playout, multiscreen and advanced advertising management solutions — through the practical application of innovation that monitors every step of the migration of the customer workflow to more agile and flexible environments.
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