Latin America. Marking the changes in the market after the pandemic suffered worldwide in the past years, Datavideo has been able to capitalize on this at the level of its products and in all the updates of solutions for production and streaming of video and transmission that have been presented in the industry, showing an important growth at the regional level.
"During the pandemic we have seen how the market made changes rapidly," said Craig Moffat, Managing Director of Datavideo US, from where his company visualized what was happening: "We saw that it was prioritized to hold live events, and moving on to the present, from our vision we observe that this continues to evolve, maintaining this way of working with live events of course, but with the variant that now seeks to work with the concept of hybrid characteristics, whether hybrid events, hybrid corporate meetings, productions or educational classes with that form too – sustaining this vision by the manufacturer – This is the vision that Datavideo has today, that in this near future a large part of the productions will not only be by streaming and will not only be in person, They will be hybrid-looking."
In the case of the Latin American region, the end of 2022 has been very satisfactory, based on all these market visions that Datavideo has been drawing, thus reaching an increase in operations and products in the region with an increase of 30%, added to what Ricardo Santos, Regional sales manager of Datavideo for Latin America, expresses here: "We have achieved this important growth in the region, achieved together with the excellent work done by our master distributor in Latin America: Merlin Distributor, so this commercial achievement obtained is very remarkable, the result of their brilliant work, their extensive knowledge and extensive know-how throughout this market, and of course the quality of the products that Datavideo has".
Remarking for the new year this vision mentioned by Moffat: "We have a very strong commitment for 2023, both for hybrid or face-to-face event productions, knowing as we have been doing, that we will have a strong commitment to success in all these lines of our products for next year, "said Ricardo Santos.
On the end of a year with the achievement of having increased sales in Latin America by a significant percentage, beyond the difficult political and economic situations of some key countries in the region, Edson Marion, CEO of Merlin Distributor, said: "We work with a line of products like the one that Datavideo has with the best technology, added to the work that the entire team of our company has been developing, plus the indispensable contribution of our resellers in Latin America, was the result of this important and growing positioning that the distribution of Datavideo products has had throughout the region".
In the photo: Craig Moffat, Managing Director of Datavideo US and Ricardo Santos, Regional sales manager of Datavideo for Latin America.
Datavideo Annual Meeting of Dealers in Latin America
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