Marketron
Marketron REV streamlines customer management and makes it easier for sellers to track opportunities. Visual dashboards and filtering options give sellers greater control to manage and monitor their bids. The platform guarantees the accuracy of the proposal and the order with real-time information of the availability data.
Its optimizer feature automatically places points based on customizable profitability or even location settings. Advanced algorithms drive dynamic pricing directly from existing traffic systems, allowing Marketron REV to automatically set spot prices that maximize revenue based on current fill rates, timelines, and other key factors.
Sellers can convert proposals into orders in just seconds, submit them for quick approval, and run them on most radio and television traffic systems, including non-Marketron platforms such as WideOrbit.With configurable settings for floor and ceiling rate controls, as well as discount tolerances for each seller, Marketron REV speeds up the approval process while protecting the margin.
Sales managers working with Marketron REV have access to a powerful, visual reporting suite that provides visibility into pipeline, engaged orders, best sellers, and station performance against targets. With transparent reporting, the sales team can make better-informed decisions based on real-time data.
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