Brazil. TV Cultura covered the final debate between São Paulo's mayoral candidates on November 12 using Ateme's Titan solution. The debate took place at the Latin America Memorial, where the 10 best-placed candidates presented their campaign proposals.
The high-quality video content of the Debate was broadcast live in 4K-UHD over IP using Ateme's Titan UHD solution. The live event was broadcast to a dedicated 4K channel of the main local cable TV operator, as well as TV Cultura's YouTube channel.
Thanks to Ateme's expertise in software video compression, TV Cultura successfully broadcast the event, maximizing workflow efficiency and ensuring exceptional video quality at low bitrates.
Nelson Faria, Director of Engineering at TV Cultura, commented: "Ateme's premium video quality ensured that our customers had access to exceptional image quality, with four times as many pixels and an expanded colour gamut. This helped bring this important debate to life for viewers at home, and we are reminded once again why we did well to place our trust in Ateme, thanks to their considerable experience and market-leading solutions."
For his part, Luis Silva, Sales Director of Ateme Brasil, commented: "As part of our ongoing relationship with TV Cultura, we were pleased to once again support the broadcast of this important live event. The 4K-UHD broadcast demonstrates Ateme's commitment to technological excellence, the excellent quality of our solutions, and our ability to quickly deploy high-quality TELEVISION services around the world."
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