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Datavideo held its reseller meeting for Latam

datavideo merlin

Latin America. From Datavideo's headquarters in the United States, in Whittier, California, the Reseller Meeting 2022 meeting was held, where for two days updates of solutions for video production, transmission and new strategies for the manufacturer's Latin American market were presented.

There were present representatives of Merlin Distributor - exclusive distributor in Latin America of Datavideo -, Rios & CIA, Merlin Video, PRO A & V, Delta Provideo, Era Electronica, Professional Audio & Video, TV Group and Videocorp, together with the team of managers of Datavideo.

During this meeting, which is held once a year in person with the main resellers in the region that have obtained the best results to date in the year, an overview of Datavideo's mentality for the market is made, the product line is presented, suggestions for workflows are made, with two stages: a first theoretical meeting and also a next practice meeting, "Showing for them how to work with teams, how workflows are in reality and not only on paper".

datavideoCraig Moffat, Managing Director of Datavideo US showed the vision of his company today: "During the pandemic the market had a very rapid change, where we have seen that it was a little more focused on working on live events, and now we currently observe that this is changing again to work with live events of course, But with the variant that now the change is to work with hybrid events, hybrid classes, hybrid corporate meetings, etc., bone the market is clearly changing for this type of hybrid characteristics." – concluding – "This is the clear vision of Datavideo, that in the near future a large part of the productions will have the hybrid aspect, not only by streaming and not only in person"

- Publicidad -

Near the end of the year, also at this meeting he had his place to take stock of the work done by Datavideo in Latin America, taking stock of its sales in the region, to which Ricardo Santos, Regional sales manager of Datavideo for Latin America refers: "We made a balance of the sales results where we have achieved a result of growth of 20% this year in the American market. Latin America, that we have achieved this important growth in the region together with Merlin Distributor, which is a very important growth, taking into account that it has been a year where, for example, we had events such as the elections in Brazil, we have the World Cup, so this commercial achievement obtained is very remarkable. "

Edson Marion, CEO of Merlin Distributor said about the sales achievement obtained with Datavideo in 2022: "The excellent line of products that Datavideo has, added to the new products that I launch for the market during this year, together with the work done by our resellers in Latin America and that of the Merlin Distributor team to assist and develop the distribution of Datavideo throughout the region, has resulted in this significant increase in sales across the continent."

Adding Valdiney Marcelino, commercial director of Merlin Distributor who was present at the Reseller Meeting 2022 of Datavideo: "We will continue working in the same way with which we have had this important increase in operations in Latin America, providing official guarantee, technical support, products ready to ship immediately, all this with the endorsement of Datavideo as its business partners, permanently assisting our resellers so that they can best serve all their customers in each of their markets."

datavideoFinally, Datavideo focused on the expectations they have for next year, where they know that they will have new products arriving in 2023, both for InfoComm and NAB Show, where here in Las Vegas they will certainly be presenting Datavideo's 4K switcher, the SE-4000, which has the possibility of working with 12 inputs and having 8 active at the same time, It will also be arriving a recorder by H265 that is the HDR-2 working by HDMI inputs, added to the certainty that for Infocomm 2023 they will be presenting new products to serve the AV market, "A market that is growing a lot in recent years, and of which Datavideo has extensive knowledge and know-how in this market."

Santos expands in this regard: "We have a very strong bet for next year, both for hybrid or face-to-face events, working with the switcher that we have recently launched, which is called Icast10-NDI, which has input by SDI, HDMI, NDI, USB, you can mix all the inputs in a single switcher, working with our PTZ 140 NDI camera, So we know we will have a strong bet of success in all these product lines."

Richard Santa, RAVT
Author: Richard Santa, RAVT
Periodista de la Universidad de Antioquia (2010), con experiencia en temas sobre tecnología y economía. Editor de las revistas TVyVideo+Radio y AVI Latinoamérica. Coordinador académico de TecnoTelevisión&Radio.

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