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No more "dumb box"

altNot only technological, but also in design are the novelties that bring to the market the new series of televisions with Internet connection to which manufacturers are betting.

By Richard Santa S.

 


In the beginning, televisions were called "boba box". Some say it was due to its square shape and that it produced unintelligent content, others say it is because people can spend hours and days in front of you without doing anything else.

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But whatever the argument, today it has lost all validity with the design of plasma and LCD and the new generation of televisions with An Internet connection, which changes the traditional concept of watching television.

"With this technology the user changes the way of watching television, going from being a passive viewer to an active viewer, because the user will be able to interact with the TV, decide when to watch the available content, browse web pages, make video calls and consult social networks," explained Khalil Daccach, Sony's product manager in Colombia.

This, added to 3D, are the technologies that are being bet on by large TV assembly companies such as Sony, LG and Samsung.

Full entertainment
One of the main attractions of TVs with an Internet connection is that they expand the entertainment options. Not only does it allow you to watch the programs broadcast by the television channels by air or cable signal, but also the transmission of web channels.

But not only can you watch the programming that the channels broadcast, you can now connect to social networks such as Facebook and Twitter, and the YouTube video page directly from your TV.

In addition, they allow that at the same time as television programs you can chat on systems such as Messenger or Skype. To do this, some remote controls come with a built-in keyboard similar to the one that comes in smartphones.

For controls that do not come with the keyboard, and in general all TVs of this generation, they have connection options to work through a tablet, a smartphone or a remote keyboard just by downloading an application.

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The Internet connection of this series of televisions can be through Wi Fi or with network cable connected directly to the computer. It is advisable that the capacity is greater than three megabytes so as not to have setbacks when browsing.

These options offered by the new televisions suggest that they could replace a computer in its basic functions. How accurate is it to say that?

For Khalil Daccach it is a mistake, because what it allows is to have a world of entertainment and navigation in a larger screen format, improving the user experience and comfort.

"This technology is designed to process the images that come from the Internet with high noise and low resolution in order to increase the quality in them and be able to project them in a larger format, they can supply some basic functions of navigation, visualization and entertainment, but it does not manage to supply all the functions of a computer."


 

 

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Own platforms
Most tv manufacturers with an Internet connection are betting on winning more customers by developing their own web platforms from which they can buy content for the TV, such as movies, music and games.

"What we are looking for is to be able to bring to the final consumer a unique and interesting platform so that the demand for this technology increases and every day we can bring more and more content to the platform. We are reinventing the way we watch TELEVISION, and we want the user to have a more active role in the way they watch television, by being able to interact more with the TV," said Khalil Daccach.

Regarding the reception of these televisions in the Latin American market, he said that their sale has been quite good and that it is expected to grow in the coming years with the massification of the Internet in regions outside the big cities where it still does not reach with quality.

Some smart TVs feature a built-in 2D to 3D video converter, increasing entertainment options and improving 3D perception with detailed image analysis that produces an immersive and completely real feeling.

Some references
Samsung came to the market with LED Smart TVs. Internet browsing and interaction in general is framed in the Smart Hub application. As well as for sharing movies, photos and music through a single wireless device to other compatible mobile devices is AllShare.

Through the Search Engine option, with just one click from the remote control you can access your favorite contents: TV series movies, applications, social networks, among others.

Your video is a guide to favorite movies and TV series, which allows you to watch and preview fragments whenever you want. In addition, it recommends content to watch depending on tastes.

Samsung Apps is what they called the brand's application store for TV, through which you can access and download content easily and quickly and only with the remote control.

For its part, Panasonic is betting on this market segment with the Viera Connect system, which includes applications for sports, fitness, film distribution, high-quality games and communication.

These services are accessed through its Viera Apps application platform, which offers everything from major sporting events to Video On Demand, with greater compatibility of services, games and communication.

The response to moving images is one of the novelties of Panasonic's TV references, which manages to reduce the spaces between the liquid crystal cells, by modifying the liquid crystal materials of the IPS Alpha Panels, which translates into good performance with high-speed response.

The new TVs with Sony Internet TV allow the user to view content from virtual channels such as NTN24, Youtube, TerraTV among other local and international content, at the time they want. Although some display limitations apply, such as PDF or flash format

They also allow you to make free voice and video calls through the TV using Skype and enjoy the music recognition service, which just by pressing the TrackID button on the remote control, you will get the detailed information of the song performer, album, etc.

The TrackID app makes it easy to play movies, music, and photos directly on the TV from DLNA-compatible products, such as a laptop, android cell phone, or music player.

 

Richard Santa, RAVT
Author: Richard Santa, RAVT
Editor
Periodista de la Universidad de Antioquia (2010), con experiencia en temas sobre tecnología y economía. Editor de las revistas TVyVideo+Radio y AVI Latinoamérica. Coordinador académico de TecnoTelevisión&Radio.

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