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The challenge for regulators

With the arrival of technologies such as digital television, multiscreen thanks to mobile devices and the internet with all its options such as video on demand, OTT, and added to its rapid penetration, voices begin to be heard that ensure that the different regulations on television in Latin America are obsolete laws. 

In the last five years, our region has experienced a process of legislative and constitutional reforms that seek to update the laws to the new realities. Among them are Venezuela, Argentina, Ecuador, Colombia, Mexico and recently Chile. In addition, others are being studied in Central America. 

But are the new laws in line with reality? Unfortunately, no. Most of these laws are motivated by political decisions or by a technology, specifically digital television. The rest is a pending task. And it's not that regulators don't do their duty, because this isn't an exclusive issue. Latin America. No country in the world has a regulation that addresses these issues because of their complexity.

- Publicidad -

The process of transformation that traditional television is going through has not stopped, it is in full research and development. Today there is no talk of television but of audiovisual services, the viewer is now a prosumer and so there are many cases that would leave a fairly long list and that includes other sectors, not only television. 

Therefore, it is worth highlighting initiatives such as the Platform of Audiovisual Regulators of Ibero-America, PRAI, which seeks to generate an exchange of information and research on audiovisual regulations in the different member countries. In its last meeting, held a few days ago in Colombia, these issues were addressed with a wide and varied participation that provided its attendees with arguments for analysis.

What should the new regulations look like? Your comments on this subject and the television and audiovisual services industry, I await you in rsanta@tvyvideo.com

Richard Santa, RAVT
Author: Richard Santa, RAVT
Editor
Periodista de la Universidad de Antioquia (2010), con experiencia en temas sobre tecnología y economía. Editor de las revistas TVyVideo+Radio y AVI Latinoamérica. Coordinador académico de TecnoTelevisión&Radio.

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